When Watch launched last year, it was seen as Facebook's long-awaited answer to YouTube, but with a platform that was...
Mobile
Measuring the success and determining the ROI of influencer marketing campaigns have been major challenges for marketers, but investment in...
In a Q&A with Marketing Dive, Eric Reynolds dishes on why he's bullish on a number of digital technology areas...
CEO Mark Zuckerberg used the conference call with analysts to impress upon the business community how serious it is about...
2017 was the year the industry got its much-needed wake-up call. The question now isn't whether marketers can fix a...