Christopher VanOosterhout
I am a privacy advocate who cares deeply about how our society uses data to make informed decisions while still protecting the privacy, security, and humanity of individuals. As a technology advocate, I am committed to helping organizations use technology in responsible and ethical ways that respect people. Technology should promote freedom and opportunity, not create barriers or bondage.
Vocationally, I am an eBusiness strategist with more than 25 years of experience serving non-profits, local small businesses, and multi-billion-dollar corporations. My work has included director-level oversight of eCommerce operations with more than 500,000 products. My areas of specialization include SEO, SEM, social media, paid online advertising, user experience (UI and UX), and information architecture. I continue this work today through my consulting company, Licentia LLC, which focuses on eMarketing, eCommerce, lead management, social media strategy, and custom CRM implementations for clients in the automotive, insurance, non-profit, and financial sectors.
I actively manage email lists and social media communities with tens of thousands of subscribers and followers. I also oversee both digital and traditional advertising, including online campaigns, television, radio, billboards, out-of-home placements, and sponsorships.
I currently serve as Business Faculty at Muskegon Community College, where I have taught since 2001 with an emphasis on the intersection of business and technology.
Additional roles at Muskegon Community College include:
- Distance Learning Coordinator for The LIFT Institute of MCC (December 2011 to December 2015)
- CIS Coordinator (beginning January 1, 2014)
- See a list of specific course and administrative roles >>.
I have served on various business, civic, and community organizations. For the past twenty years, I have also served as the Media and Marketing Director for Unity Christian Music Festival, producing events ranging from intimate concerts to large festivals drawing up to sixty thousand attendees.
Some selected community and civic organizations include:
- Chairman of the Board of Alive on the Lakeshore / Unity Christian Music Festival
- Elected Trustee of Fruitland Township
- Appointed member of the City of Muskegon and Village of Spring Lake Tax Increment Finance Authority and Downtown Development Authority
- Appointed member of the City of Muskegon Edison Landing Smart Zone Technology Committee
Past professional experience includes Gospel Communications Network, Bible Gateway, OnePlace.com, and Torresen Marine Inc.
Contact me for a complete CV.
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